Client dinners on the showroom floor, new-model evenings, delivery-day moments, and a standing program for the lounge.
CHIC Flowers designs florals for luxury car dealerships across Los Angeles, Orange County, and San Diego: client appreciation dinners held on the showroom floor, new-model evenings, delivery-day moments for a client collecting a car, and standing weekly florals for the reception and service lounge. A showroom is glass, height, and polished floors, with the cars as the only furniture, so we scale pieces to the architecture, keep every arrangement clear of the vehicles, and install after hours so the floor opens dressed.
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A client appreciation dinner turns the showroom into a dining room for one evening with the cars still in it. We design long tables that run parallel to the vehicles with low florals that keep the cars in view, a bar and lounge moment near the entrance, and an installation at the far end that gives the room a focal point the cars do not block. Palettes come from the dealership's brand standards or a featured model's color, and candlelight stays in enclosed vessels. We confirm what the venue and the dealership permit before the design is final.
When a new model arrives, the dealership's evening is a smaller version of a launch: one vehicle under a spotlight, a floral frame or backdrop scaled to it, arrival florals at the entrance, and refreshment stations dressed in the model's palette. We build the frame on structures we own, position it after the car is placed and detailed, and keep it clear of paintwork and open doors so guests can get in and out of the vehicle all evening.
Collecting a car is a day a client remembers, and dealerships increasingly mark it. We design a delivery bay moment, an arrangement on the handover table, a bow and florals that frame the car for the photograph without touching it, and a take-home arrangement in the car's color for the client, delivered on the dealership's schedule so the bay is ready when the client arrives.
Reception desks, service lounges, and sales offices are where clients wait, and they are the dealership's quietest branding. We design a weekly or biweekly program: a statement arrangement at reception scaled to the showroom's height, smaller pieces in the lounge, vessels chosen for the interior, and a seasonal rotation that includes holiday decor for the showroom. Delivery happens before opening and arrangements are built to hold a full week under showroom lighting and air conditioning.
Share the event or program you have in mind, the showroom, the number of vehicles on the floor, the guest count, and any brand standards, and we will outline a scope and budget range for a complimentary consultation. Alona reviews every inquiry personally and responds within one business day.
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770 First Ave.
San Diego, CA 92101
CHIC